Do you own an iPad or other tablet device? If so, there’s a good chance you consume more digital video than non-tablet owners, according to a new report.

Research firm L.E.K. Consulting is reporting that tablet owners stream 2.5 times the amount of online movie and TV content as their tablet-less peers. Tablet-owning survey respondents also reported higher levels of print newspaper consumption and video game use. TV was the most popular medium among the survey respondents.

Dan Schechter, VP and co-head of L.
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E.K. Consulting’s global media, entertainment and technology practice, offered the following observation on his firm’s findings:

“Consumers’ media choices are changing rapidly and the surge in consumption by tablet owners has been dramatic . . . It’s a clear indication that people are hungry for the ease of use and value of short-form digital content, and there’s a significant opportunity for both content creators and advertisers to feed this appetite for media with targeted offers.
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”

If you own a tablet, have you noticed an increase in your online media consumption? Does owning a tablet just make people consume more video content, or is the kind of person who purchases a tablet already more inclined to such activities?

(via Home Media Magazine)